100 Days of Lettering


Last week I started the popular Instagram #100dayproject, the idea is to choose a theme and creative activity you think you can sustain for 100 days and choose a hashtag to represent it, so mine is #100daysoflettering. If you want to see what I’ve been up to on Instagram my account is alexandrasnowdon.

Projects like these require a lot of commitment but they’re also hugely rewarding and it’s fun to see what other people are doing too. I’m only 5 days into it so far, so wish me luck for the next 95!

This is today’s hand lettered piece, a small tribute to William Shakespeare.

Class of 2016


Continuing the monochrome theme I’ve just finished designing a ‘Class of 2016′ Graduation card. I thought it might be specially suitable as even though Universities all have their own colours, gowns and mortar boards are generally black. I just love the classic black and cream look, it’s really bold but in an understated way, if these go well I’m going to update them yearly with the new date. Hope you like them!


Big Sky Monochrome Print Collection


I exhibited at Craft / Top Drawer in London this January and met some lovely fellow exhibitors, old friends and buyers. One comment that really stuck with me was when a friend suggested that I exhibit all my prints in black and white. Something about her idea made me feel excited, I’ve always been a big fan of monochrome and love it’s boldness. So I decided to dip my toe in the water by offering my Big Sky prints as a monochrome collection. (They’ll still be available individually in their usual colours).


So here they are, available to buy in my Etsy print shop at a slightly reduced price to buying 4 individual prints. If the response is positive I’m planning to do the same with my 4 nautical themed prints. Hope you like them and thanks for reading!

Alex. x


I’m in a Book!

more creative lettering

One November night back in 2013 an email popped into my inbox asking if I’d like to contribute to a new book on hand lettering. It was from US based author Jenny Doh, I was already familiar with her book ‘Creative Lettering’ and couldn’t believe she wanted me to be in the next one!

I was asked me to come up with 5 different hand lettering projects and provide written instructions for each one. At the time I was swamped with work but knew I just had to find the time to fit in the work needed for the book. Jenny was great to work with and pretty much gave me free reign to do whatever I liked as long as it wasn’t duplicated by another artist.

more creative lettering spread


It was about 18 months between posting off the work to Jenny in California and the book being published. I first spotted it unexpectedly in the Tattered Cover bookstore in Denver while on holiday in the US this May. I hadn’t realised it was available in the US and when I spotted it on the bookshelf my heart was hammering so much with excitement I thought everyone in the shop would hear it!

This week I received my complimentary copy in the post from Lark Publishing in New York. There are 13 other contributors in the book, all amazing artists, some of whom I’ve followed and admired for years and I’m just overwhelmed with happiness to be featured alongside them. If you’d like to know more about the book and read some reviews you can find it here.

Thanks for reading! Alex. x



Words of Encouragement

encouragement cards 1

It’s that time of year again when students are sitting exams, getting ready to leave home later in the summer, heading off on their travels or preparing to start new jobs.

Fresh starts and adventures aren’t just for young people of course, it’s important to be open to new experiences and challenges throughout our lives. I love David Weinbaum’s quote ‘The secret to a rich life is to have more beginnings than endings‘, to me it sums up the importance of staying curious and pursuing our goals, no matter how scary they sometimes might seem.

encouragement cards 2

The thing that unites us all though, no matter what age we are, is the anxiety we can feel in the face of change. Fear and excitement are two sides of the same coin and when a big change is coming up we can swing from one extreme to another.

At times like this a few words of encouragement can make all the difference. Personally I love searching for quotes on Pinterest, I could spend hours looking at all the inspiring words on there.

This is what motivated me to start a new range of ‘quote’ cards. They’re designed for all those occasions when we need some words of reassurance to help us to stay on track. I’ve started off with these four, there’ll be more soon in different colour schemes and some of them will be available as prints too.

I hope you like them, and if you’re considering making a big change in your life remember this quote by Suzy Kassem ‘Doubt kills more dreams than failure ever will‘.

Thanks for reading! Alex. x